Paper

Workplace Wellbeing Coaches: How Dynamic Leaders Can Become Coaches to Foster Wellbeing

By Jessica Ruggles

Key takeaways:

  • Organizational spend on benefit programs helps to drive value and talent retention, but the actions of a poor manager may negate those positive eff ects. Organizations can address those challenges and improve outcomes by empowering managers, and
    championing leaders, to act as wellbeing coaches. Purposely investing in employee wellbeing impacts engagement, ultimately benefiting the organizations and communities in which they serve.

  • Leaders of people, whether in a large company or small business, recognize that the evolving workplace landscape is diverse and dispersed, with flexible workspaces and work hours. By acknowledging and fostering the various skills, experiences, and preferred levels of engagement of their employees, managers should evolve alongside their teams to support them as coaches — focused on wellbeing, individual needs and accountability, and championing growth.

  • Worker wellbeing impacts all aspects of performance within professional development as well as personal goals. Having a coach can help provide guidance for short -and long-term targets.

With global change and innovation, managers are constantly asked to pivot—from managing performance and aligning deliverables with strategic priorities to providing guidance and leadership amid disruption and uncertainty. While numerous responsibilities have been placed upon management, the changing landscape of talent is adding another layer of complexity. What will it take to engage and retain talent? The evolving answer may lie with managers.

Empower your employees with financial security and tools to thrive—

because their success powers your business.

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Important Notes

* New York Life Insurance Company is not affiliated with the service providers, does not provide debt and student loan services and warrant any of its statements or representations. You have a choice to engage with the providers for their services. If you choose to do so, those engagements will be governed by the particular applicable terms and conditions of the respective provider. The service providers are solely responsible for the services they provide.


Balance Wellbeing with New York Life is currently available as a workplace benefit through participating employers. Balance Wellbeing is brought to you by New York Life Insurance Company. The information provided on BalanceWellbeing.com is for general informational purposes only and is not intended as tax, legal, investment, or retirement advice and is not intended to market or sell any specific product. It may not be relied on for the purpose of avoiding any state, federal, or other taxes. Neither New York Life Insurance Company nor its agents provide tax, legal, or financial accounting advice. Please consult your own tax, legal, or accounting professional before making any decisions. While the content is derived from sources believed to be accurate, we do not guarantee its accuracy or completeness. Neither the information presented, nor any opinion expressed constitutes a solicitation for the purchase or sale of any security.


Participation in any Balance Wellbeing service is optional at no cost, and access is not conditioned on the purchase of insurance, retirement, investment products and services from New York Life Insurance Company. You have a choice to engage with New York Life Insurance Company agents for financial guidance and to purchase insurance and other products and services. If you choose to do so, those engagements will be governed by the particular applicable terms and conditions.

Neither New York Life Insurance Company nor any of its subsidiaries make any representations as to the completeness or accuracy of information that is provided by third-party vendors accessible through the site. Neither New York Life Insurance Company nor any of its subsidiaries are liable for any direct or indirect technical or systems issues or any consequences arising out of your access to, or your use of third-party technologies, sites, information, and programs made available through this website. Please review third-party terms and conditions and privacy policies, all of which are separate from and unrelated to New York Life Insurance Company.


© 2025, New York Life Insurance Company. All rights reserved. BALANCE WELLBEING and the BALANCE WELLBEING WITH NEW YORK LIFE Logo are trademarks of New York Life Insurance Company

SMRU7717101 (Exp.04.23.2028)

Empower your employees with financial security and tools to thrive—

because their success powers your business.

Connect With Us

Important Notes

* New York Life Insurance Company is not affiliated with the service providers, does not provide debt and student loan services and warrant any of its statements or representations. You have a choice to engage with the providers for their services. If you choose to do so, those engagements will be governed by the particular applicable terms and conditions of the respective provider. The service providers are solely responsible for the services they provide.


Balance Wellbeing with New York Life is currently available as a workplace benefit through participating employers. Balance Wellbeing is brought to you by New York Life Insurance Company. The information provided on BalanceWellbeing.com is for general informational purposes only and is not intended as tax, legal, investment, or retirement advice and is not intended to market or sell any specific product. It may not be relied on for the purpose of avoiding any state, federal, or other taxes. Neither New York Life Insurance Company nor its agents provide tax, legal, or financial accounting advice. Please consult your own tax, legal, or accounting professional before making any decisions. While the content is derived from sources believed to be accurate, we do not guarantee its accuracy or completeness. Neither the information presented, nor any opinion expressed constitutes a solicitation for the purchase or sale of any security.


Participation in any Balance Wellbeing service is optional at no cost, and access is not conditioned on the purchase of insurance, retirement, investment products and services from New York Life Insurance Company. You have a choice to engage with New York Life Insurance Company agents for financial guidance and to purchase insurance and other products and services. If you choose to do so, those engagements will be governed by the particular applicable terms and conditions.

Neither New York Life Insurance Company nor any of its subsidiaries make any representations as to the completeness or accuracy of information that is provided by third-party vendors accessible through the site. Neither New York Life Insurance Company nor any of its subsidiaries are liable for any direct or indirect technical or systems issues or any consequences arising out of your access to, or your use of third-party technologies, sites, information, and programs made available through this website. Please review third-party terms and conditions and privacy policies, all of which are separate from and unrelated to New York Life Insurance Company.


© 2025, New York Life Insurance Company. All rights reserved. BALANCE WELLBEING and the BALANCE WELLBEING WITH NEW YORK LIFE Logo are trademarks of New York Life Insurance Company

SMRU7717101 (Exp.04.23.2028)

Empower your employees with financial security and tools to thrive—

because their success powers your business.

Connect With Us

Important Notes

* New York Life Insurance Company is not affiliated with the service providers, does not provide debt and student loan services and warrant any of its statements or representations. You have a choice to engage with the providers for their services. If you choose to do so, those engagements will be governed by the particular applicable terms and conditions of the respective provider. The service providers are solely responsible for the services they provide.


Balance Wellbeing with New York Life is currently available as a workplace benefit through participating employers. Balance Wellbeing is brought to you by New York Life Insurance Company. The information provided on BalanceWellbeing.com is for general informational purposes only and is not intended as tax, legal, investment, or retirement advice and is not intended to market or sell any specific product. It may not be relied on for the purpose of avoiding any state, federal, or other taxes. Neither New York Life Insurance Company nor its agents provide tax, legal, or financial accounting advice. Please consult your own tax, legal, or accounting professional before making any decisions. While the content is derived from sources believed to be accurate, we do not guarantee its accuracy or completeness. Neither the information presented, nor any opinion expressed constitutes a solicitation for the purchase or sale of any security.


Participation in any Balance Wellbeing service is optional at no cost, and access is not conditioned on the purchase of insurance, retirement, investment products and services from New York Life Insurance Company. You have a choice to engage with New York Life Insurance Company agents for financial guidance and to purchase insurance and other products and services. If you choose to do so, those engagements will be governed by the particular applicable terms and conditions.

Neither New York Life Insurance Company nor any of its subsidiaries make any representations as to the completeness or accuracy of information that is provided by third-party vendors accessible through the site. Neither New York Life Insurance Company nor any of its subsidiaries are liable for any direct or indirect technical or systems issues or any consequences arising out of your access to, or your use of third-party technologies, sites, information, and programs made available through this website. Please review third-party terms and conditions and privacy policies, all of which are separate from and unrelated to New York Life Insurance Company.


© 2025, New York Life Insurance Company. All rights reserved. BALANCE WELLBEING and the BALANCE WELLBEING WITH NEW YORK LIFE Logo are trademarks of New York Life Insurance Company

SMRU7717101 (Exp.04.23.2028)